GIFs have come a long way since their launch in the 1980s, and one of the most popular uses for them today is in web banner ads. Animated advertising banners are everywhere on the Internet, and if you're looking to run an online business, you'll need to know how to create them. This article will teach you how to make an animated GIF banner ad using Adobe Photoshop. When designing an animated GIF ad, it's important to consider the demographics and culture of your target audience.
You'll also need to decide whether you want a static or animated banner, and whether you should use GIF or HTML5. HTML5 banner ads look more like a small website inside a container, while GIF banners are more suited for simple animations with a few frames. Cinemagraphs are a great way to make your GIF banner look like a video, as they loop the animation in such a way that the first and last frames are synchronized. If Photoshop is too complicated for you, there are plenty of other options available. BannerBoo is a great example of a free online animated banner maker with many features.
Alternatively, Designer is a solution specifically designed for creating banners. No matter which tool you use, it's important to focus on growing your business while the banner maker does the heavy lifting to get better results from your animated ads. Report on your project, what you want to achieve with the animated GIF and links to your site or sample resources.